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Description: Hard KPIs / Red Flags • Purchase rate below 5% in the first weeks of testing • P360 post-attribution blocks >10% (all post-attribution fraud is deducted, non-negotiable) • Click to install ~ 1% - 2% KPIs…
Description: Hard KPIs / Red Flags • Purchase rate below 5% in the first weeks of testing • P360 post-attribution blocks >10% (all post-attribution fraud is deducted, non-negotiable) • Click to install ~ 1% - 2% KPIs (Soft Targets) WSOP Mobile • FTD D7: 4.5% • Retention D2: 30% • Retention D7: 14% • ROI D30: 55% NOTE: Back End MMP: AppsFlyer P360: ON Collab creatives (e.g., Garfield, Pac-Man) are NOT allowed; CAMPAIGN TYPE : Cost Per Install(CPI) TRAFFIC & RESTRICTIONS: Strictly Non-Incent Provable Fraud/incent is non-payable No Rebrokering No APK traffic No mobile web traffic No content related to drugs, adult, search, scare tactics, click spam, fraud, illegal, offensive, terrorism, weapons, accidents, illegal download and illegal streaming. ORDER FLOW: step 1: User clicks on creative/affiliate link and is forwarded to AppStore/Playstore. step 2: User downloads the App on their Android device. Step 3: user opens the App after download, normally within 24 hours. Conversions happening up to three days later will also be attributed; but, due to technical properties of the tracking method, accuracy decreases the longer the time elapsed between the download and the opening of the App Targeting: country: US os: Android timezone: undefined ##### CAMPAIGN INFORMATION #####
ANDROID KPIs: Creatives need approval. No adult content. No app discovery. No copyright infringing websites. No email marketing. No forced redirect. No google adwords. No icon drops. No illegal websites. No incentivized traffic. No network rebrokering. No pop traffic. No push notifications. No SEM / SEO brand bidding. No social traffic KPI: null Additional Requirements: null
Leadflow: CPA
Restrictions: Creatives need approval. No adult content. No app discovery. No copyright infringing websites. No email marketing. No forced redirect. No google adwords. No icon drops. No illegal websites. No incentivized traffic. No network rebrokering. No pop traffic. No push notifications. No SEM / SEO brand bidding. No social traffic
William Hill Vegas Casino · iOS · UA_077
User Flow: Install + Registration + FTD
766 Hungry Panda (FRT)- iOS
no bot, no fraud
Mr Mandoob KSA AOS CPA
Event name: purchase , Token: 1s3hws rejected install rate should be less then 5%
Hungry Panda · iOS · UA_077
$0.25 CPA · GB · Mobile · via Armada App
Grammarly · USA · IOS Non incent
Key Performance Indicators (KPIs):- Keyboard install-to-paid upgrade rate must be between 20% and 35% Paid upgrade subscriptions include Monthly, Quarterly…